Comparison
knocknock vs Badger Maps
Badger Maps is a route planner, not a CRM. It plots the stops; it does not hold the leads. knocknock does both, for one team price instead of a per-rep bill.
Prices checked August 2026 against Badger’s published pricing page. Sources at the foot of this page.
The short answer. Badger Maps’ Business plan is $58 per user per month billed annually, or $69 on monthly billing; Enterprise is $95 per user annually. That buys route optimization, territory management and CRM integrations — the leads themselves still live in another system that you also pay for. knocknock is $79 a month for up to three reps, $199 for up to ten, $399 for unlimited, and the routes, leads, follow-ups, quotes and leaderboard are all inside it.
For a three rep crew, Badger routes alone cost $174 a month on annual billing — more than double knocknock’s full product at $79.
What a crew actually pays
Badger’s cheapest published rate is the Business plan at $58 per user per month billed annually. That rate is used below. On monthly billing it is $69 per user, which makes every row worse.
| Crew size | Badger Maps | knocknock | Difference a year |
|---|---|---|---|
| 3 reps | $174 | $79 | knocknock saves $1,140 |
| 5 reps | $290 | $199 | knocknock saves $1,092 |
| 10 reps | $580 | $199 | knocknock saves $4,572 |
| 25 reps | $1,450 | $399 | knocknock saves $12,612 |
And that is before the second subscription. Badger’s own sales page pitches it beside a CRM: route data flows out of Badger and into Salesforce, HubSpot, Zoho or Pipedrive, all of which bill per user on top. Add-ons such as Badger Insights analytics ($50 per user a month) and the Scoreboard leaderboard ($12 per user a month) are separate again.
Why route-only pricing hurts a small crew
A door to door crew needs the route for the morning and the book for the afternoon. Split across two tools, the same lead gets typed twice or not at all, and the follow-up nobody logged is the sale nobody closed.
knocknock puts the route inside the CRM: pick the areas, order the run, open it in Google Maps, and the leads you log along the way are already in the book with their follow-up dates attached.
Offline, at the door
Badger is built around its web and desktop experience and expects a connection. knocknock is phone-first and works at the door with no signal: logs queue on the device and sync when the bars come back.
Where Badger Maps is the better buy
Badger is the route engine of its category and there are real reasons to choose it:
- Route optimization. Badger’s optimizer is its whole product and it is excellent at it.
- Deep CRM integrations. Salesforce, HubSpot, Zoho and Pipedrive, for teams whose book already lives there.
- Territory management. For inside and outside sales orgs that need rep territories more than they need a door log.
knocknock is for the crew that knocks doors all day and wants one tool that carries the whole day.
Feature comparison
| knocknock | Badger Maps | |
|---|---|---|
| Pricing model | Per team | Per user |
| Entry price | $79 a month, up to 3 reps | $58 per user a month, billed annually |
| Free trial | 14 days, no card | 7 days |
| Contract | Month to month | Annual billing for the published rate |
| Route planning | Yes, opens in Google Maps | Yes, with optimization |
| Leads and contacts | Yes | No — lives in your CRM |
| Follow-up queue | Yes | No |
| Quotes and price sheet | Yes | No |
| Leaderboard | Yes | Add-on, $12 per user a month |
| Offline logging | Yes, syncs on reconnect | No — connection expected |
| Data export | Yes, including after cancelling | Via CRM integrations |
Questions
Is knocknock cheaper than Badger Maps?
For a crew of three or more, yes — and knocknock includes the CRM Badger does not. Three Badger Business seats cost $174 a month on annual billing for routes alone, against $79 for all of knocknock.
Does Badger Maps replace a CRM?
No. Badger plans routes and pushes them into Salesforce, HubSpot, Zoho or Pipedrive. The book lives elsewhere, on a second subscription.
Do I have to sign a contract with knocknock?
No. Month to month is the normal way to pay and you can cancel whenever you like. Paying for a year is optional and gets you two months free.
Does knocknock work with no signal?
Yes. Doors logged with no signal are saved on the phone and sync the moment it reconnects. Logging the same door twice cannot create a duplicate.
Try it on one street
Fourteen days, no card, month to month after that. If the crew does not take to it, export everything and walk away.
Sources
- Badger Maps pricing, including Business and Enterprise plan rates and add-on prices — badgermapping.com/pricing, retrieved August 2026.
- knocknock pricing — knocknock.app/#pricing.
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